Jessica Alba steps down as chief creative officer at The Honest Company
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Jessica Alba is resigning from her role as chief creative officer at The Honest Company, the baby products and personal care business she founded. The company announced her departure, stating that she will redirect her creative energy towards new ventures. Alba will continue to serve on the company’s board of directors. The Honest Company reported a strong fourth quarter, with a 10% increase in revenue to $90 million. The growth was attributed to the digital channel and price increases, specifically in the diaper and baby clothing segments. Alba expressed pride in the impact the company has had on the consumer product industry.